Wednesday, April 9, 2008

New Card Smell


I just printed new business cards designed to create a conversation - asking 'What's Your New Foot Smell?'.

I'm ready with a quick answer - 'It's like the new car smell - something that reinforces a great tough decision you've just made - and puts you on top of the world.'

This then leads into more discussion regarding their needs for either a speaker or coach.

When people pick up your business card - what does it create?

2 comments:

Anonymous said...

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John said...

Maybe you could get your information put on a footprint-shaped car freshener:

http://www.pinepointcandles.com/id6.html

John.